Hi, I'm Joe. I'm a designer based in NYC. I've worked at Nike, Wieden+Kennedy, Sagmeister & Walsh, Milk, and Annie Leibovitz Studio. Currently, I'm at MSCHF.

In 2023, my work building the design system for the McDonald’s Famous Orders campaign, “The Saweetie Meal” contributed to earning Wieden+Kennedy NY an Iridium Effie, awarded to the most effective campaign in the world.

As a designer, my work has contributed to hundreds of millions of dollars in incremental sales and over 4 billion social impressions.

My professional practice focuses on developing large-scale design systems and overseeing creative production. In my personal practice I'm interested in tactile, ephemeral graphic design, documentation, and photography.

Past Work: Nike, McDonalds, Budweiser, Michelob Ultra, Uber, Ford, Kraft/Heinz, Cartier, Volvo, Parle Agro, Vogue, Vanity Fair, more.